We do one thing — Google Ads for contractors and home service businesses. No long meetings. No 12-month lock-ins. No continuous "strategy sessions" designed to justify our fee. Just real campaigns, run by real people, with the phone ringing as proof.
We've built the whole company around a simple idea: a contractor's time belongs on the job, not on a Zoom call with their marketing agency. So we made the onboarding 30 minutes, you do it on your own time, and after that we get to work. You'll know everything that matters because we'll tell you straight — in plain English, no jargon, no fluff. If we're not bringing the leads, you fire us. Month to month. That's the deal.
"We know what homeowners search for, when they search, and what makes them pick up the phone — because we've spent decades on both sides of the transaction."
FootPrint Digital Solutions works with contractors and home service businesses. That's the whole list. We don't take restaurants. We don't take lawyers. We don't take e-commerce. Just the trades and home services.
Every campaign we build is shaped by 25+ years of working inside construction and home services, plus 10+ years running Google Ads. We know the difference between an emergency plumbing search at 2am and a "thinking about it" kitchen remodel search on a Sunday afternoon. We know which keywords look cheap but waste your money, and which ones quietly pay for themselves. We know who your competitors are before we ever speak to you.
Here's how it actually works: you sign up, you spend about 30 minutes telling us about your business through our online onboarding — on your phone, your laptop, your truck, your kitchen table. Whenever suits you. Pause it, come back. We designed it so a contractor who's never set up Google Ads can finish it without confusion.
Then we get to work. You'll get a straight-up email when something matters. You can log into your portal anytime to see live numbers. We don't book meetings to make ourselves look busy. We don't send 12-page reports that take an hour to decode. The work shows up in the phone ringing.
Your time is best spent winning jobs and running them. Ours is best spent making sure your phone keeps ringing. Let's both focus on what we're good at.
Every client gets the full system. Not a starter package. Not a stripped-down version. The whole thing, actively managed by real people who actually know your industry.
Homeowners typing what you do into Google are the most valuable leads on earth. They're ready, they're local, and they're in your category. We make sure you're the contractor they call.
Every lead is researched and verified within 60 seconds of landing — any time, day or night. You get a quick briefing on each lead by SMS before you pick up the phone. You walk into the call already knowing who you're talking to.
Built specifically for your business, your trade, and your service area. Designed to turn visitors into calls and quote requests — not just traffic numbers in a report.
Track every lead in real time, see live campaign performance, update lead outcomes — all in one place, built for how a home service business actually runs.
A number that's yours, forwarded to your real phone. Every call logged, every source tracked. You'll know exactly which ad brought you the job.
Text, email, and portal alert the second a lead lands. Speed of response is the single biggest factor in winning the job — we make sure you're never the slow one.
The moment someone fills in your form, they get a friendly reply that sounds like you — because to them, it is. Holds them warm while you finish what you're doing.
One clear page every month. What we did, what it cost, what it brought in, what's next. If you can't understand a marketing report in 60 seconds, it's a bad report.
Most agencies make hiring them feel like buying a car. Multiple meetings. A pitch deck. Some guy in a suit. We don't operate that way. Here's the whole process, start to finish:
Fill in a short form on this page. Walter personally reviews every submission and builds you a custom proposal within one business day. Real numbers, real plan, no canned template. No sales call required.
If you decide we're a fit, you complete a 30-minute online onboarding from wherever you are — the truck, the office, the couch after dinner. Stop if you need to. Come back later. No pressure, no clock ticking. We built it so it actually feels easy.
We research your local market, your top competitors, and how homeowners in your service area actually search for what you do. Then we build your Google Ads account properly — campaign structure, ad copy, keywords, conversion tracking, custom landing page, lead capture. Two weeks later you're live.
You get a text and an email the moment each lead lands, with the lead pre-researched so you know who you're calling before you call them back. You can see everything live in your portal whenever you want. One straight-up monthly summary on what we did, what it cost, and what it brought in. That's it.
We’ve spoken to a lot of contractors who’ve been burned. The same eight complaints come up every time. We built our entire company around answering each one.
“They added a markup on my ad spend and never told me.”
Every dollar you spend on ads goes straight to Google. Not a cent to us. Our management fee is flat, agreed up front, and printed on every invoice. No hidden percentages, no “media fees,” no surprises. You can log into your Google Ads account anytime and see for yourself.
“They locked me into a 12-month contract and then stopped optimizing.”
No contracts. Month to month. Always. The only thing keeping you with us is whether we’re delivering. If we stop, you walk — no penalties, no exit fees, no awkward conversations. That’s not a marketing line. It’s the entire premise of how we built the company.
“I’m paying every month but I don’t know if anything’s actually happening.”
You can see everything we do, in real time, whenever you want. Your client portal shows live campaign data, lead activity, and call logs — 24/7. You don’t have to wait for a monthly report or schedule a call to find out what’s going on. It’s right there.
“They sent me a 12-page report that took an hour to figure out.”
One clear page a month. What we did, what it cost, what it brought in. Written in plain English. If you can’t understand a marketing report in 60 seconds, it’s a bad report. Ours pass that test.
“They wasted my budget on broad keywords that brought garbage leads.”
We only work with contractors, so we know the difference between a lead and a tire-kicker. Every keyword we target is built on actual industry knowledge — we know which searches bring jobs and which ones drain budget. And we tune it every week, not every quarter.
“They wanted me on a weekly call to justify their fees.”
You’ll never be summoned to a meeting we don’t need. No “strategy calls” to make us look busy. No “alignment sessions.” If something genuinely needs discussing, we’ll send a short email or call you. Otherwise, your inbox stays clean and the work gets done.
“They sold my information or resold my leads to my competitors.”
Your data is yours. Period. We don’t sell your information to anyone, ever. Your leads are yours alone — they’re never resold, shared, or recycled. We follow every spam law on the books. Your business stays your business.
“They didn’t actually know my trade — I had to explain everything.”
We only work in construction and home services. That’s the whole list. We know how a plumber’s day is different from a roofer’s. We know when HVAC demand spikes. We know what a residential electrician means by “panel upgrade.” You shouldn’t have to teach your marketing agency what you do for a living.
If any of this sounds like an agency you’ve worked with before — that’s exactly why we exist.
Real feedback from real contractors across the United States.
View All ReviewsNo long contracts. No lock-ins. No penalties for leaving. If we stop bringing the leads, you walk away — and you keep everything. Your Google Ads account, your landing page, your data, your campaign history. All yours, in your name, from day one.
That's not a sales line. It's how we built the company on purpose. Because once you take away the ability for an agency to trap you, the only thing left to keep you is the work itself. And that's the way it should be.
Every campaign we build is shaped by how that specific trade actually works — who searches, when they search, what wins the job. If you're in any of these, we're built for you:
Fill in the form. Walter personally reviews every submission and gets back to you within one business day with a tailored proposal — what we'd target, what it would cost, what kind of leads to expect, and whether we think it'd work for your business.
Your information stays with us. We don't sell data, we don't resell leads, and we don't spam. Ever.
Walter personally reviews every submission and will have your tailored proposal ready within one business day. No sales call coming, no pressure — just an honest answer.
Questions? Call (866) 729-5704 or email hub@footprintds.com
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